viernes, 17 de octubre de 2008
Taking on the World.
The article reports that Jose Parés, vice president for international markets at Grupo Modelo, gave attendees at beverage Forum 2008 an inside look at strategic planning of one of the world's top global brewers. In his keynote address, Parés shared with the audience the values that he says Grupo Modelo keeps top of mind when marketing its best-selling Corona brand.
Etiquetas:
138583,
Actividad 16,
Andrew Kaplan,
Grupo Modelo
Suscribirse a:
Enviar comentarios (Atom)
No hay comentarios:
Publicar un comentario